THE BLOG
Tactics, teardowns,
and trends.
Real plays from real sellers. New posts every week. No newsletters about newsletters.
Latest posts
Updated weekly
PRICINGThe 'phantom undercut' trick competitors use to steal your buy box
It's not a $0.01 underbid anymore. Here's the new pattern.
SOURCINGReading a supplier catalog like a competitor analyst
5 signals that a SKU is already saturated before you order.
LISTINGWhy your title is leaking 12% of clicks (and the fix)
Keyword stuffing is dead. Position-weighted scoring isn't.
STRATEGYWhen to start a price war (and when to absolutely not)
A decision framework based on 200+ tracked competitor moves.
DATAWe tracked 1,400 eBay stores for 90 days. Here's what we learned.
Repricing frequency, vacation patterns, and the 80/20 of who actually wins.
TOOLSTerapeak vs. ZIK vs. Rivalyst: a brutally honest comparison
We pay for all three. Here's what each one is actually good at.
GROWTHFrom 200 to 2,000 listings without losing your mind (or your margin)
The systems a top-1% seller uses to scale without burning out.
MISTAKES7 ways sellers misread competitor data (and what to do instead)
Pattern matching beats data dumps. Here's how to read the signal.
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